The word “blog” is short for a “weblog” which is a business or personal journal that is updated frequently to reflect the views of the author and share interesting content. You can include rss feeds on your blog page so that readers can link to related web information.
There are many uses for blogs such as:
- Sharing the latest technology.
- To generate a discussion with your customers about current blog news that is related to your business.
- To allow readers of your blog to add comments.
Internet users can search the archives of your blog for issues and customer information that has been previously posted. Blogs are a great way to post the news and data that you want your customers to know without sending out individual emails. There are several blogging tools that you’ll want to use to get started with the design and build your blog.
The top five tools include:
- Blogger. This tool gives you the ability to change or add to your blog in just minutes.
- Blogware. Blogware allows you to watch the visitor hits that you get to your blog so that you can change the contents at any time.
- Moveable Type. This blogging tool is one of the most popular to use since it is easy and uncomplicated.
- WordPress. This is another blogging tool that is quick and easy to use.
- Typepad. Typepad lets you customize your business blog so that it’s powered the way you want it to be.
Business blogs allow your customers to check back regularly for any new information about your company. Be sure to update frequently and make your blog as interesting and full of information as you can.
// posted by BasicMichelle on 9/07/2005 09:36:00 AM / Permanent Link
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